DIY SEO Software

Simple Do It Yourself SEO Tools for Small Business, from SEOptimer.

Improve your website and perform better online.

Works with all the major CMS platforms

Our instructional resources and guides are written specifically for:

How It Works

SEOptimer’s DIY SEO software is an SEO helper tool designed to to empower small businesses to improve their website and rankings without the high costs of SEO Agencies.

SEOptimer crawls your whole site for problems, recommends clear, easy to follow tasks with guides for your website type. Additionally we’ll monitor your keyword rankings and improvements, and keep you updated on your site’s performance.

The Problem

Making your website perform in Search Engine Rankings is hard, and requires you to keep up to date on Google’s algorithm changes and the latest trends. Studying SEO and website promotion can also take too much of your valuable time, and agencies can charge a lot of money for vague results.

The Solution

Our DIY SEO Software provides simple straight-forward tools to take charge of your own online presence.

Join over 2,000 marketers and freelancers who rely on SEOptimer's features

Full Site Crawl

SEOptimer will perform a comprehensive review of your website’s pages to identify any problems or issues that could be holding them back from their ranking potential.

We’ll scan page by page and show you the pages with the highest number, or the most pressing problems. You can easily search and filter by page, or category of issues to focus on.

Comprehensive Checks

We review and report on the important factors Search Engines care about to rank your page, as well as things that matter to your users such as page load speed and mobile usability.

SEOptimer’s proprietary checking algorithms have been stress tested across millions of audits and work across a variety of websites including WordPress, Wix and Shopify.

Recommendations, Resources and Tracking

SEOptimer takes the thinking and guesswork out of improving your website by automatically generating an SEO action task list prioritised by importance and impact. We’ll help you keep track of your completed tasks and progress over time.

We provide helpful resources, hows to guides and links which explain SEO concepts and provide instructions for your CMS.

Keyword Recommendations

Want to find keywords that will maximize your traffic? SEOptimer will scan your current rankings and website content and recommend keyword opportunities with a high number of searches but low competition.

Simply add these keywords to your tracker with the click of a button.

Simple Rank Tracking

We’ll keep on top of how your keywords are performing over time, any ranking changes and improvements to your site’s traffic as a result.

Stay updated with the Weekly Digest

Our Do It Yourself SEO Software crawls your website weekly and reports on any new issues, task progress and ranking improvements.

Get a single report delivered to your inbox updating you on your site`s performance.

SEO Toolbox

Free DIY SEO Tools for Improving your Website

Why do you need DIY SEO Software?

There could be simple issues holding your website back from potential rankings, and more customers. Why miss out on the rankings you deserve?

The online world is getting more competitive every day. If you miss out on optimizing your online presence, your competitors could reap the rewards of digital traffic.

Getting the right advice is hard, and expensive, why not use tooling and recommendations stress tested through millions of site audits.

What our awesome customers are saying

Pricing

DIY
SEO
$19
/ Month
Ideal for Your Website
    Simple Do-It-Yourself SEO Software that crawls your site for problems, recommends tasks and tracks rankings.

Feature Breakdown

DIY SEO
Ideal for Your Website
SEO Audits
SEO Audits
Access to SEO Toolbox
Access to SEO Toolbox
White Label PDF Reporting
PDF Report Downloads
PDF Report Downloads
Audit Website Sub-Pages
Audit Website Sub-Pages
Add Target Keywords
Add Target Keywords
Add Competitors
Add Competitors
Reports in 15 Languages
Reports in 15 Languages
Custom Branding, Logo & Company Details
Custom Branding, Logo & Company Details
Customize Report Colors, Fonts, and Intro Text
Customize Report Colors, Fonts, and Intro Text
Choose Checks & Sections to Include
Choose Checks & Sections to Include
White Label Custom Domain
White Label Custom Domain
Report Templates
Report Templates
Schedule Reports
Schedule Reports
Embeddable Website Audit Tool
Generated Embedded Audit Forms
Generated Embedded Audit Forms
Generate Leads
Generate Leads
Embed Form Design Customization
Embed Form Design Customization
Embed Form Behaviour
Embed Form Behaviour
Leads Sent to Email (with Contact Details)
Leads Sent to Email (with Contact Details)
Call To Action Buttons
Call To Action Buttons
Web Hook Integration
Web Hook Integration
Zapier Integration
Zapier Integration
Branded Customer 'Thank You' Emails
Branded Customer 'Thank You' Emails
Search, Sort and Export All Leads
Search, Sort and Export All Leads
Optional GDPR Fields
Optional GDPR Fields
SEO Crawler
See All Site Pages
See All Site Pages
See All Site Issues
See All Site Issues
SEO Crawls
SEO Crawls
4 Crawls a Month (for 1 Website)
Keyword Tracking
Keyword Recommendations for Site
Keyword Recommendations for Site
Google, Bing & Mobile Tracking
Google, Bing & Mobile Tracking
See Site's Keywords and Volumes
See Site's Keywords and Volumes
Keyword Rank Tracking
Keyword Rank Tracking
20 Keywords
Keyword Research
Research by Keyword
Research by Keyword
Research by Domain
Research by Domain
Keyword Searches
Keyword Searches
Backlink Research
Research by URL
Research by URL
Site Backlink Lookups
Site Backlink Lookups
Backlink Monitoring
Backlink Changes Dashboard
Backlink Changes Dashboard
Changes by Backlink or Referring Domain
Changes by Backlink or Referring Domain
Email Alerts
Email Alerts
Sites Monitored
Sites Monitored
Task & Progress Management
Task Recommendations
Task Recommendations
Guides for different CMSs
Guides for different CMSs
Tracking of Task & Issue Progress
Tracking of Task & Issue Progress
Weekly Email Digests
Weekly Email Digests
DIY SEO
Ideal for Your Website
  • SEO Audits
  • Access to SEO Toolbox
  • White Label PDF Reporting
  • PDF Report Downloads
  • Audit Website Sub-Pages
  • Add Target Keywords
  • Add Competitors
  • Reports in 15 Languages
  • Custom Branding, Logo & Company Details
  • Customize Report Colors, Fonts, and Intro Text
  • Choose Checks & Sections to Include
  • White Label Custom Domain
  • Report Templates
  • Schedule Reports
  • Embeddable Website Audit Tool
  • Generated Embedded Audit Forms
  • Generate Leads
  • Embed Form Design Customization
  • Embed Form Behaviour
  • Leads Sent to Email (with Contact Details)
  • Call To Action Buttons
  • Web Hook Integration
  • Zapier Integration
  • Branded Customer 'Thank You' Emails
  • Search, Sort and Export All Leads
  • Optional GDPR Fields
  • SEO Crawler
  • See All Site Pages
  • See All Site Issues
  • SEO Crawls
  • Keyword Tracking
  • Keyword Recommendations for Site
  • Google, Bing & Mobile Tracking
  • See Site's Keywords and Volumes
  • Keyword Rank Tracking
  • Keyword Research
  • Research by Keyword
  • Research by Domain
  • Keyword Searches
  • Backlink Research
  • Research by URL
  • Site Backlink Lookups
  • Backlink Monitoring
  • Backlink Changes Dashboard
  • Changes by Backlink or Referring Domain
  • Email Alerts
  • Sites Monitored
  • Task & Progress Management
  • Task Recommendations
  • Guides for different CMSs
  • Tracking of Task & Issue Progress
  • Weekly Email Digests
DIY SEO
Ideal for Your Website
  • SEO Audits
  • Access to SEO Toolbox
  • PDF Report Downloads
  • Audit Website Sub-Pages
  • Add Target Keywords
  • Add Competitors
  • Reports in 15 Languages
  • Custom Branding, Logo & Company Details
  • Customize Report Colors, Fonts, and Intro Text
  • Choose Checks & Sections to Include
  • White Label Custom Domain
  • Report Templates
  • Schedule Reports
  • Generated Embedded Audit Forms
  • Generate Leads
  • Embed Form Design Customization
  • Embed Form Behaviour
  • Leads Sent to Email (with Contact Details)
  • Call To Action Buttons
  • Web Hook Integration
  • Zapier Integration
  • Branded Customer 'Thank You' Emails
  • Search, Sort and Export All Leads
  • Optional GDPR Fields
  • See All Site Pages
  • See All Site Issues
  • SEO Crawls
    4 Crawls a Month (for 1 Website)
  • Keyword Recommendations for Site
  • Google, Bing & Mobile Tracking
  • See Site's Keywords and Volumes
  • Keyword Rank Tracking
    20 Keywords
  • Research by Keyword
  • Research by Domain
  • Keyword Searches
  • Research by URL
  • Site Backlink Lookups
  • Backlink Changes Dashboard
  • Changes by Backlink or Referring Domain
  • Email Alerts
  • Sites Monitored
  • Task Recommendations
  • Guides for different CMSs
  • Tracking of Task & Issue Progress
  • Weekly Email Digests
DIY SEO
Annual
$14.25
/ Month
Billed Annually at $171
Ideal for Your Website
    Simple Do-It-Yourself SEO Software that crawls your site for problems, recommends tasks and tracks rankings.

Feature Breakdown

DIY SEO Annual
Ideal for Your Website
SEO Audits
SEO Audits
Access to SEO Toolbox
Access to SEO Toolbox
White Label PDF Reporting
PDF Report Downloads
PDF Report Downloads
Audit Website Sub-Pages
Audit Website Sub-Pages
Add Target Keywords
Add Target Keywords
Add Competitors
Add Competitors
Reports in 15 Languages
Reports in 15 Languages
Custom Branding, Logo & Company Details
Custom Branding, Logo & Company Details
Customize Report Colors, Fonts, and Intro Text
Customize Report Colors, Fonts, and Intro Text
Choose Checks & Sections to Include
Choose Checks & Sections to Include
White Label Custom Domain
White Label Custom Domain
Report Templates
Report Templates
Schedule Reports
Schedule Reports
Embeddable Website Audit Tool
Generated Embedded Audit Forms
Generated Embedded Audit Forms
Generate Leads
Generate Leads
Embed Form Design Customization
Embed Form Design Customization
Embed Form Behaviour
Embed Form Behaviour
Leads Sent to Email (with Contact Details)
Leads Sent to Email (with Contact Details)
Call To Action Buttons
Call To Action Buttons
Web Hook Integration
Web Hook Integration
Zapier Integration
Zapier Integration
Branded Customer 'Thank You' Emails
Branded Customer 'Thank You' Emails
Search, Sort and Export All Leads
Search, Sort and Export All Leads
Optional GDPR Fields
Optional GDPR Fields
SEO Crawler
See All Site Pages
See All Site Pages
See All Site Issues
See All Site Issues
SEO Crawls
SEO Crawls
4 Crawls a Month (for 1 Website)
Keyword Tracking
Keyword Recommendations for Site
Keyword Recommendations for Site
Google, Bing & Mobile Tracking
Google, Bing & Mobile Tracking
See Site's Keywords and Volumes
See Site's Keywords and Volumes
Keyword Rank Tracking
Keyword Rank Tracking
20 Keywords
Keyword Research
Research by Keyword
Research by Keyword
Research by Domain
Research by Domain
Keyword Searches
Keyword Searches
Backlink Research
Research by URL
Research by URL
Site Backlink Lookups
Site Backlink Lookups
Backlink Monitoring
Backlink Changes Dashboard
Backlink Changes Dashboard
Changes by Backlink or Referring Domain
Changes by Backlink or Referring Domain
Email Alerts
Email Alerts
Sites Monitored
Sites Monitored
Task & Progress Management
Task Recommendations
Task Recommendations
Guides for different CMSs
Guides for different CMSs
Tracking of Task & Issue Progress
Tracking of Task & Issue Progress
Weekly Email Digests
Weekly Email Digests
DIY SEO Annual
Ideal for Your Website
  • SEO Audits
  • Access to SEO Toolbox
  • White Label PDF Reporting
  • PDF Report Downloads
  • Audit Website Sub-Pages
  • Add Target Keywords
  • Add Competitors
  • Reports in 15 Languages
  • Custom Branding, Logo & Company Details
  • Customize Report Colors, Fonts, and Intro Text
  • Choose Checks & Sections to Include
  • White Label Custom Domain
  • Report Templates
  • Schedule Reports
  • Embeddable Website Audit Tool
  • Generated Embedded Audit Forms
  • Generate Leads
  • Embed Form Design Customization
  • Embed Form Behaviour
  • Leads Sent to Email (with Contact Details)
  • Call To Action Buttons
  • Web Hook Integration
  • Zapier Integration
  • Branded Customer 'Thank You' Emails
  • Search, Sort and Export All Leads
  • Optional GDPR Fields
  • SEO Crawler
  • See All Site Pages
  • See All Site Issues
  • SEO Crawls
  • Keyword Tracking
  • Keyword Recommendations for Site
  • Google, Bing & Mobile Tracking
  • See Site's Keywords and Volumes
  • Keyword Rank Tracking
  • Keyword Research
  • Research by Keyword
  • Research by Domain
  • Keyword Searches
  • Backlink Research
  • Research by URL
  • Site Backlink Lookups
  • Backlink Monitoring
  • Backlink Changes Dashboard
  • Changes by Backlink or Referring Domain
  • Email Alerts
  • Sites Monitored
  • Task & Progress Management
  • Task Recommendations
  • Guides for different CMSs
  • Tracking of Task & Issue Progress
  • Weekly Email Digests
DIY SEO Annual
Ideal for Your Website
  • SEO Audits
  • Access to SEO Toolbox
  • PDF Report Downloads
  • Audit Website Sub-Pages
  • Add Target Keywords
  • Add Competitors
  • Reports in 15 Languages
  • Custom Branding, Logo & Company Details
  • Customize Report Colors, Fonts, and Intro Text
  • Choose Checks & Sections to Include
  • White Label Custom Domain
  • Report Templates
  • Schedule Reports
  • Generated Embedded Audit Forms
  • Generate Leads
  • Embed Form Design Customization
  • Embed Form Behaviour
  • Leads Sent to Email (with Contact Details)
  • Call To Action Buttons
  • Web Hook Integration
  • Zapier Integration
  • Branded Customer 'Thank You' Emails
  • Search, Sort and Export All Leads
  • Optional GDPR Fields
  • See All Site Pages
  • See All Site Issues
  • SEO Crawls
    4 Crawls a Month (for 1 Website)
  • Keyword Recommendations for Site
  • Google, Bing & Mobile Tracking
  • See Site's Keywords and Volumes
  • Keyword Rank Tracking
    20 Keywords
  • Research by Keyword
  • Research by Domain
  • Keyword Searches
  • Research by URL
  • Site Backlink Lookups
  • Backlink Changes Dashboard
  • Changes by Backlink or Referring Domain
  • Email Alerts
  • Sites Monitored
  • Task Recommendations
  • Guides for different CMSs
  • Tracking of Task & Issue Progress
  • Weekly Email Digests
FAQ

Why is SEOptimer better than the other tools?

We view a website like a real user, using a browser instead of a bot just reading code, and can see dynamic content and scripts that other tools will miss.

There is a lot more to website’s than just On-Page SEO. We look at a range of important factors that matter not just for SEO but for Usability and Accessibility.

Our PDF reports run fast – the majority of pages can be fully audited, with PDF generated within 20 seconds.

Across reports and the Embed tool you can customize Fonts, Colors, Display Layouts, Content, Checks and Sections, Report Text, Email Content.

Try SEOptimer Free 

What are you waiting for? Try SEOptimer free for 14 days.